"Originally Sam Walton had no intention of going into business for himself—he just had a suggestion that he thought would help his employer grow. However, after he was fired, Walton and his son began going to manufacturerswith a truck and hauling goods back to their small store. He was laughed at for doing it, but he eventually went on to become the richest man in North America. Walton’s story proves a point: most people are not willing to accept or welcome change, but the richest people are usually the ones who look at old trends and find ways to improve upon them.
Going to the store, fighting traffic, and waiting in checkout lines is out. Building communities of loyal consumers who profit by sharing the business model of the future is where business is headed."
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